About

The woman behind the moments
For over a decade, Samantha Santos has been planning luxury weddings and events that move people, bringing her signature blend of artistry, intention, and warmth to every detail. With a foundation in event management from the Rosen College of Hospitality Management, Samantha has brought her creative vision to life across the full spectrum of luxury events, always guided by the belief that true luxury lives in intention, not excess.
She founded By Samantha Santos with a clear conviction: your most significant moments deserve someone who treats them with the same care, beauty, and intention as if they were her own.



Trusted by Florida's Most Prestigious Venues and Clients
Select Venues: Faena Hotel Miami Beach · The St. Regis Bal Harbour · Biltmore Hotel Miami Coral Gables · The Ritz-Carlton Key Biscayne · Mandarin Oriental, Miami · Villa Woodbine · The Addison Of Boca Raton · The Boca Raton · Coral Gables Golf & Country Club · The Miami Beach EDITION · Loews Miami Beach Hotel · JW Marriott Marquis Miami · Temple Beth Am
Select Clients: Harry Winston · Alexandre Birman · Barton & Guestier · Shops at Merrick Park · Pembroke Gardens · Make-A-Wish · Nicklaus Children’s Hospital Foundation · Orlando Health Foundation · YoungArts · Chapman Partnership · Jackson Health Foundation · Dan Marino Foundation · Miami Dade College · University of Miami Health System · Miami Dade County Public Schools
Kind Words from Our Clients
“Samantha made our wedding day absolutely magical. Her attention to detail and ability to bring our vision to life exceeded every expectation. She was calm, organized, and made us feel like we were her only clients. From the very first meeting, she understood our style and brought ideas we never would have thought of. Every guest commented on how flawless the evening was, and we owe that entirely to Samantha and her incredible team.”
Leticia & Matthew



